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Thinking about product discovery

Ideas, frameworks, and practical advice on continuous discovery, empowered teams, and building products customers actually need.

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Product DiscoveryContinuous DiscoveryOSTTooling

Why Product Discovery Needs Better Tools

Most product teams still rely on scattered docs, spreadsheets, and whiteboards for discovery. Here's why purpose-built tooling changes everything — from opportunity mapping to assumption testing.

February 25, 2026 2 min read
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OSTProduct DiscoveryContinuous DiscoveryFrameworks

Opportunity Solution Trees: Beyond the Whiteboard

The OST framework is powerful, but most teams outgrow their whiteboard within weeks. Here's how to keep your tree alive, connected, and useful as your product evolves.

February 20, 2026 2 min read
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Empowered TeamsMarty CaganProduct ManagementContinuous Discovery

Empowered Teams Need Empowered Workflows

Marty Cagan's vision of empowered product teams is inspiring — but without the right workflows and tools, empowerment stays aspirational. Here's how to operationalize it.

February 15, 2026 2 min read
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